Rauw Alejandro
Despacito is a hit song from Puerto Rican singer Luis Fonsi together with Daddy Yankee was released in 2017. It was the top streaming music of that period within the space of six months. In 2017, the song Despacito, which combines pop music with reggaeton was not only a way to bring new attention to reggaeton music but also increased interest in Latin music. In 2015 there were two mostly songs with Spanish lyrics on the Billboard Top 100 and in 2016 there were four. However, during the heights of Despacito's fame in 2017 there were 19 mostly Spanish tracks that made the top 100. Then in 2020 there were 41. In the wake of Justin Bieber released his bilingual remix of Despacito in the year 2017 popular artists began to collaborate with reggaeton artists. Drake and Bad Bunny worked together for the track MIA MIA (2018) as did Madonna and Maluma. Madonna teamed up with Maluma on Medellin, 2019 As early as the year 2020, some musicians from reggaeton were unhappy with the way the genre was heading towards the popular. Rauw Alajandro is a member of a brand new generation that aims to change the trajectory of. The incorporation of elements from electronic dance music, and other styles was a common practice.
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